iTi: Coconut water concentrate could be the next pineapple juice concentrate
By Maggie Hennessy, 25-Feb-2014
Gearing up for this week’s launch of coconut water concentrate acidified with acerola, ingredient supplier iTi Tropicals’ president Gert van Manen caught up with FoodNavigator-USA to talk about the market potential for coconut water, the ongoing attack on 100% juice and how the industry should respond.