Busy Consumers Turn to Smoothies as Meal Alternatives

By: iTi Innovation


Healthy and functional beverages are on the rise because consumers now lead a fast-paced lifestyle. There just isn’t enough time to physically do everything, especially prepare healthy meals. iTi offers tropical ingredients that meet growing consumer demands for functional beverages. Consumers are demanding ready-to-drink (RTD) meal replacement beverages that are highly nutritious and offer macro/micronutrients, fiber, protein and vitamins while still tasting great.

Snacking on beverages is highly ranked on top beverage trend lists, so why not create even better options to master the trend!  The smoothie halo has been misleading in the past.  Consumers are now more aware of healthier ingredients and are demanding healthier options.

Consider incorporating coconut ingredients to satisfy consumer market demands.  Coconut is a magical fruit.  It bears water, cream and oil.  Using coconut water can lower caloric content of smoothie applications. With a lot to offer, coconut blends well with all flavors and is high in electrolytes, such as potassium.

Coconut cream is a plant-based dairy alternative that appeals to customers who are lactose intolerant, vegan, or who simply enjoy the flavor.  Coconut oil is high in medium-chain-triglycerides(MCT), which aids in digestion, curbing hunger, and producing immediate energy.

Coconut isn’t the only beneficial fruit product that iTi Tropicals offers; we have an abundance of delicious products that also boast impressive claims.  Açaí, for example, is high in antioxidants and good fats. Acerola is used to achieve a “clean label” by reaching the daily recommended value of Vitamin C.

Make your smoothie product the best on the market by using exotic and tropSmoothieical ingredients and giving your product an edge.  Being customizable allows your brand to follow the trend and stand out to consumers.  That’s where we come in.  iTi Tropicals can supply your ingredients as well as assist you in creating a one-of-a-kind product in our innovation center.

Try a simple smoothie that was originally created In our own in-house innovation center:

50g        iTi Tropicals Mango Puree

9g           iTi Tropicals Passionfruit Concentrate

50g        iTi Tropicals Guava Concentrate

190g      Coconut milk – 10% fat

(111g  iTi Tropicals Coconut Water + 78g iTi Tropicals Coconut Cream-24% fat)

Tags:  smoothie smoothies mango mango puree cocnut milk guava guava concentrate blog Organic Coconut Applications Recipes